India has the largest population of whiskey drinkers in the world, beer on the other hand is a different story. Though there are foreign brewers like SABMiller who brew both local and international brands in India, finding a pint of imported beer in India is quite hard. Here are a few I've come across in Delhi. I will review them individually over a series of posts.
Hoegaarden
It is a Belgian witbier(white beer) with 4.9% alcohol content. This has to be one of my favourite imported beer for 2 reasons.
> It is easily available in most high end liquor stores
> It tastes like heaven!
Tasting Notes(courtesy betterbeerblog.com)
Hoegaarden pours out a clear, pale straw color with a white head. The aroma is comprised of a slightly sweet wheat malt component, fresh citrus notes, a low yeasty pepperiness with coriander undertones and a very, very slight tartness. No discernible hop aroma. Hoegaarden has a medium-low spicy/peppery aspect in the flavor that is supported by a low, wheat malt sweetness. There is a low level of spice/herb quality that is from the coriander that persists into the finish. Very, very low hop flavor. Hoegaarden is medium-low bodied and effervescent in it’s carbonation.
The Glass
Different styles of glassware complement different styles of beer for a variety of reasons, including enhancing aromatic volatiles, showcasing the appearance, and/or having an effect on the beer head. The traditional Hoegaarden glass is a Belgian Witbier glass, i.e., a multi sided tumbler that displays the hazy, straw body and voluminous white head.
What its Costs, Where you get it?
Hoegaarden in Delhi can cost you between Rs 120 - 150 at a liquor store and between Rs250 -500 at restaurants/pubs. Also you should look out for the Hoegaarden draught beer straight out of the keg! Its really something else and surprisingly not that hard to find. Available in most fine dining restaurants and high end liquor stores, it is easily one of India's most common fully imported beer.
Have a say? Let me know!
Cheers!
All you want to know about the Indian Beer and Drinks Industry. Beer industry trends, policies, launches and fun stuff.
Wednesday, April 22, 2009
Wednesday, April 01, 2009
India's Pride - Indus Pride
SABMiller eyes overseas venture for Indus Pride
SABMiller believes that its newest beer brand in India, Indus Pride, could rise to become an international success.
Indus Pride, which was launched in Rajasthan last October, could be taken overseas once it has established itself nationally in India.
SABMiller developed Indus Pride, a 100% malt beer, to mount a challenge to the Kingfisher beer brand owned by billionaire Vijay Mallya's United Breweries. Both Kingfisher and Indus are classed in the growing 'mild' beers category, due to an abv of less than 5%.
SABMiller believes that its newest beer brand in India, Indus Pride, could rise to become an international success.
Indus Pride, which was launched in Rajasthan last October, could be taken overseas once it has established itself nationally in India.
SABMiller developed Indus Pride, a 100% malt beer, to mount a challenge to the Kingfisher beer brand owned by billionaire Vijay Mallya's United Breweries. Both Kingfisher and Indus are classed in the growing 'mild' beers category, due to an abv of less than 5%.
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